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Friday, January 14, 2011

How can I be a "full-time" Realtor with a full-time job at the same time?

I started working with the Women's Shelter of South Texas this week as a Community Educator (Primary Prevention & Education Department).

I may not hold traditional 9-5 hours as a Realtor, but I run my business like a business, and it is FAR from "part-time".

I do have the following systems in place to help folks out:
  • I can handle up to 15 listings and 3 buyers simultaneously with the system I have put in place. Scheduling becomes the biggest challenge with more than 3 buyers.
  • I can still serve any additional buyers by conducting an interview with them to find out their real needs and goals, then refer them to an agent I know will be the right fit for them. The benefit to the buyer is finding the right agent who will take care of their needs without any of the guesswork.
  • The hours with the shelter are a flex 40-hour schedule. No overtime! That means I work 8-4 Monday through Friday, run errands during a paid lunch hour, and am available to show homes after 4:30pm. Nearly 90% of my buyers can't see homes until after 5pm anyway. I have all day Saturday and Sunday by appointment available to me as well.
  • The majority of the work done for my listings is done on the front end setting up the marketing strategy. Executing reports, conducting market update analyses, and gathering feedback from showings does not require the time that buyers do. When an offer comes in, a meeting can be scheduled after my seller clients are off work, which is more convenient for them.
  • I have an assistant who handles scheduling and support functions for me.
  • I have marketing systems in place such as the MLS, Keller Williams Listing Service, and many other tools that market your home relentlessly 24/7.
Even when I didn't have a job, the total time of effective work (the real work that produced results for my clients) I put in as a "full-time" agent was less than 20 hours a week. It's the same for a lot of the traditional "full-time" Realtors as well. When they're not doing the same 20 hours of work, they're eating lunch for 2 hours, shopping, playing with their blogs and websites, fishing, etc. Instead of relaxing, I am using that time to change the community by making families stronger. I am committed to seeing marriages succeed, families to be free of abuse, and people growing closer to God in community. That is what you get when you work with Jerry Dugan the Realtor.

A part-time agent is someone who looks at real estate as something they do on the side, it's not the part-time hours that makes them a part-time agent but their part-time effort. I run a business with systems that provide full-time effort and creates full-time results. Do you see the difference?

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